Expand Your Global Reach. Tailor Effective Enrollment Funnels.
We connect U.S. universities with international students and families through expert in-country teams, global operations, and cultural insight that resonates across borders and drives lasting impact.
We have the global coverage
Our in-country team in South, Southeast, and East Asia covers
65% of the global international student market with
partners in our network.
We customize your outreach
Our in-country representatives share students’ backgrounds, enabling them to navigate
cultural nuances, bridge language gaps, and build authentic connections.
Social
Media
Improving global reach, real-time engagement, brand building, and cost-effective, targeted marketing.
Local
Events
Offering face-to-face engagement, building community, brand exposure, and tailored messaging.
School
Partnerships
Expanding reach, increasing credibility with reputable institutions, creating academic pathways, and providing recruitment support
In-Country
Reps
Bringing localized expertise, personalized support, stronger connections, and on-the-ground representation.
How New Mind Recruits
Amplify university brand
Successful international recruitment demands strong brand recognition paired with a unique value proposition, effectively communicated across diverse cultures and languages through culturally-specific media platforms and innovative strategies.
Facilitate meaningful exchange
Before investing significant financial resources in U.S. studies, short-term non-degree exchange programs give international students a 'taste' of what American universities offer, while fostering meaningful connections with faculty and the community.
Create transfer paths
We demonstrate that creating an effective engagement model with foreign high schools and universities is achievable, even with a limited team and numerous overseas institutions.
Managing global agent network
Signing an agent agreement is just the beginning of the international recruitment endeavor. Effective management and constant empowerment are the key to success.
Tailored Solutions. Lasting Impact.
Rather than the "one-size-fits-all" model of agent-based recruitment, we focus on cultivating meaningful, long-term partnerships between international universities and U.S. institutions - fostering a consistent pipeline of highly qualified students, driving sustained enrollment growth, and creating lasting value.
Transcript evaluation services
Document completeness assurance
Individual case tracing capability
Yield management support
Beyond Recruitment
International student success thrives in a supportive ecosystem.
The student journey begins long before arrival, and our team guides them at every step.
Pre-Arrival Programs
These mini-courses, communications and engagements set expectations, building community, and ease the anxiety of moving to another country. Most include active chat groups and virtual discussions in either a group setting or one-on-one with the students' advisors.
Extended Orientation
University orientations are often lighter than what Asian students expect, causing information overload and reactive behavior. New Mind takes a realistic approach, understanding that cultural adaptation requires more than a few days, focusing on long-term commitment for true integration.
Family and Parent Engagement
Family support is crucial in every international student’s journey. However, misunderstanding U.S. higher education can lead to unhealthy expectations. New Mind runs multilingual workshops and creates newsletters to educate families, helping them support students more
Empowering Agents to be
Student Advocates
Instead of expediting students through the application process and submitting materials as quickly as possible, a good agent should help students to become independent thinkers and writers. New Mind enables our agent-partners to move beyond transactional relationships and become true advocates for student development.
